Sports Marketing

French Olympic Committee Unveils New Logo

  I came across this short article about the French Olympic Committee rebranding with the image of the rooster, a classic French symbol representing the culture and the people with pride. I love this new logo. It could very well have gone in the wrong direction, but they did a great job of incorporating the…

Steps to Promote Stadium Security Policy Changes

Many sports organizations are re-evaluating their stadium security measures after tragedies like the Boston Marathon Bombing, including the NFL, which recently implemented a new bag policy. Since these safety measures can significantly affect a fan’s game-day experience, it’s important for sports organizations to make their fans aware of these new policies throughout the entire buying…

Hey There, I'm Mollye!


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