U.S. Figure Skating Sports Marketing


Organization:

U.S. Figure Skating

Department:

Marketing

Position:

Marketing Manager

Type:

Full-Time

 

Overview

While briefly in the role of Marketing Manager at U.S. Figure Skating I worked on two major U.S. Figure Skating events – Skate America and U.S. Championships. I also helped launch a new marketing campaign called Get Up to rebrand U.S. Figure Skating and gain a new fan base.

2016 Skate America

At 2016 Skate America, I primarily worked on on-site activations including securing national anthem singers and concourse activation of an chalk wall for fans, executing sponsor activations such as the Smuckers VIP experience, and overseeing hospitality. I also help manage the U.S. Figure Skating concourse booth and worked with the retail vendor on the merchandise booth. Below are a few photos of my experience at Skate America.

2017 U.S. Championships

Part of my job was to assist the Local Organizing Committee for 2017 U.S. Figure Skating Championships in ticket sales marketing and promotion helping to increase local ticket sales. I also helped the marketing department scout the arena for partnership activation locations and U.S. Figure Skating activations on-site at U.S. Championships. The 2017 U.S. Championships were being held in Kansas City at the Sprint Center. Below are some photos from scouting the venue for partnership activation locations.

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Idy Uyoe

Former Classmate & Colleague

I have had the privilege of working with Mollye on four different projects, and I can say unequivocally, she is a dedicated leader with the ability to achieve results. Additionally, Mollye is one of the smartest people I know, and her keen sense of marketing and finance would make her an asset to any organization. I highly recommend Mollye on the basis of her sound judgement, competence and ability to get things done, and on schedule.

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Melinda Vajdic

Former Co-Worker

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Lauren Grisafi Testimonial

Lauren Grisafi

Former Co-Worker

I had the pleasure of getting to know Mollye when we were colleagues at the Chicago Bulls. Mollye constantly strives to go above and beyond personal and team goals that are set every evening. She is a great communicator and I believe this is the main reason she constantly beats the goals that are set. She works hard and has a strong sense of determination to go above and beyond what is required. On a personal level, she is always willing to lend assistance to fans and to her co-workers when called upon. Mollye would make a great addition to any organization and would thrive in any setting.

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Fred Yaniga

Former Supervisor

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Pete Xander

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Gregory Osland

Former Professor

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Bela Florenthal

Former Professor

Mollye Peters was my student in two marketing courses at Butler University. She was a hard working student, very attentive, and always contributed to class discussions. I enjoyed having Mollye Peters in my classes. I know she will be successful at any job she takes.

Jenn Lisak Testimonial

Jenn Lisak

Former Classmate

Throughout my time at Butler, I had multiple classes with Mollye, and as a result, also worked with her on team projects. She is a very motivated woman who is capable of finding a solution to a problem. She was very diligent, and I enjoyed working with her as a colleague. I have no doubt that she can overcome any challenges that a company throws at her.